10 Best Webflow Testimonial Templates

Webflow Testimonial Cloneables

While it is often best to let your product or service speak for itself, it can’t hurt to let other people speak for it instead. Testimonial sections are a powerful way to get first-hand accounts of why people should want to subscribe. When presented in visually compelling and convincing ways, they can be a major force driving conversion on your websites.  

The teams at Webflow and Memberstack both know and understand the importance of appropriate, well-placed, and meaningful testimonials on a website. Testimonials offer social proof of your product – they demonstrate that other people have gotten something out of it. That can make all the difference as people sift through the ever-growing number of products and services on the internet. 

Testimonials can be on a separate Testimonials page or included in a section on your home page depending on how you intend your audience to interact with it. Think about testimonials as a trigger point more than anything. Where in the customer’s journey across your site would they be most impacted by reviews from other customers? For SaaS companies, that might be after you explain what your product does. If it’s a membership site, that might be right next to the signup button. Approaching testimonials in this way is a good way to find where it fits on your website.  

Why Add a Testimonial Section?

Similar to a friend's recommendation carrying more weight than an advertisement, testimonials provide invaluable third-party validation. These statements offer authentic accounts of positive experiences with your product or service, building trust and credibility with potential customers. Strategic placement and artful presentation of testimonials can significantly sway purchasing decisions, turning hesitant visitors into confident clients eager to experience the benefits of your product firsthand.

From a design perspective, the visual appeal and layout of testimonials are paramount. Avoid simply listing text. Instead, use impactful imagery, such as customer headshots, company logos or product usage photos. Experiment with different layouts: carousel sliders, masonry grids, or even short video clips to keep users engaged. Ensure testimonials are easily digestible with clear typography, ample white space, and concise quotes. A/B test different testimonial designs to identify the most effective format for driving conversions and aligning with your brand aesthetic.

Here are 10 of our favorite testimonial templates and tools, including classic testimonial components, software stacks for video testimonials, and customizable collection pages. 

The 10 Best Webflow Testimonial Templates 

Beautiful Membership Project by Duncan from Memberstack

When talking about testimonials, sometimes the best option is the most classic.  The Beautiful Membership Project showcases testimonials through a modern card-based grid, featuring crisp profile images and member credentials against clean white backgrounds. Each card highlights verified member experiences with subtle hover animations and professional typography.

The testimonials strategically focus on on a single sentence or phrase highlighting successes, using concise quotes and trust indicators to reinforce the platform's value just before the call-to-action section of the webpage.

What is in this website template? 

• A template for a general membership project which includes a testimonial section towards the bottom 

What is this website template best for? 

• Premium content/course membership projects
• Professional service membership projects

The Bottom Line - This website is not JUST a testimonials template!  The testimonials section could easily be cut out of it and put into any website design, in any location on that website.  It’s an infinite loop so you can include as many or as few testimonials as you want.  This is a fairly classic design for a testimonial section, with a high degree of customizability. It goes well with colors and photos and will complement web pages that really want to emphasize those kinds of visuals.  However, the star of this testimonial is the words.  What your clients say about you, in the end, is what matters most in any testimonial. 

Senja Video Testimonials by Senja 

Senja Video testimonials is a SaaS product specifically designed for testimonials. We’re particularly impressed with their “video testimonials” feature. In the video-obsessed age we live in, these are a powerful way to build social proof around your product – people are more inclined to believe things people audibly and visually tell them. It can be easily implemented on your website through Senja’s widget dashboard, which you can use to edit the look of the entire testimonial component (video or otherwise) and then embed directly on your website. 

The full suite of tools in Senja is very impressive, including collection forms, testimonial search, testimonial analytics, and video hosting. This is a great all-in-one tool for most testimonial needs. The free tier is also fairly generous, although to collect more than 15 testimonials, you’ll need to pay for a $29/month membership.

Senja Video testimonials is a SaaS product specifically designed for testimonials. We’re particularly impressed with their “video testimonials” feature. In the video-obsessed age we live in, these are a powerful way to build social proof around your product – people are more inclined to believe things people audibly and visually tell them. It can be easily implemented on your website through Senja’s widget dashboard, which you can use to edit the look of the entire testimonial component (video or otherwise) and then embed directly on your website. 

The full suite of tools in Senja is very impressive, including collection forms, testimonial search, testimonial analytics, and video hosting. This is a great all-in-one tool for most testimonial needs. The free tier is also fairly generous, although to collect more than 15 testimonials, you’ll need to pay for a $29/month membership.

What is in this website template? 

• Video player container with responsive wrapper 
• Testimonial metadata section
• Supporting content elements and optional interactive elements

What is this website template best for? 

• Landing pages and key conversion points
• Especially effective for SaaS products, consulting services, or enterprise solutions

‍The Bottom Line

Senja video testimonials transform static social proof into engaging, conversion-driving content by letting your happiest customers tell their stories through authentic video content, all while eliminating the technical headaches of video collection, hosting, and display. For Webflow users, it's the fastest path to adding high-impact video testimonials to your site without touching code or managing complex video infrastructure.

Amazing Testimonials Section by ZealousWeb

You’ve done the work and collected the testimonials. Now you need to make all of the great feedback known to the world. This awesome testimonial template from ZealousWeb does the job and more. Featuring an auto-scrolling box layout, you’ll be able to display everything that you want to show off in a gorgeous UI design. 

The star of the show here is the interactive elements of the page. Although the boxes scroll by slowly, hovering over one freezes the box, inverts the colors, and lets you read through it. With so many testimonial boxes, I can imagine nesting the elements inside a CMS collection and populating new boxes using that. You don’t have to though, as the template page features all the boxes on scroll.

What is in this website template? 

• 10 card elements (broken into two columns)
• A two-column homepage template 

What is this website template best for? 

• Websites/companies with a large number of testimonials to choose from 
• Websites (or pages of a website) that want to focus on testimonials 

‍The Bottom Line

This template tries to be a statement more than it tries to provide information for visitors to read. It’s a great way to showcase just how much your users appreciate the product you’re selling in a really interactive and visually interesting way. This is a great one for companies with a lot of clients or who sell many kinds of products and services.  

Testimonial Components from Flowbase

If you have spent some time in the Webflow development space, then Flowbase and its suite of templates and components is a treasure trove you are more than familiar with. This Testimonial Components library provides dozens of options for testimonial components, fitting most imaginable use cases. One of our favorites is this grid-based testimonial component, which allows for multi-sized, and multi-length testimonial cards, which makes your site more visually engaging. Another favorite is this versatile menu-based testimonial page, which allows for category sorting on testimonials if, for example, your business offers multiple services that might elicit different sorts of feedback. 

It’s important to note that most of these templates are only available to Flowbase Pro subscribers, which will run you $39 a month. Although not necessarily as accessible as some of our other recommendations, it will give you access to a suite of other components, which can help you build a modern and efficient website. 

What’s in this website template? 

• A large collection of testimonial templates with options to copy into Webflow or Figma
• Flowbase’s collection of designer resources is included with the Pro+ subscription 

What is this template best for? 

• Most website use cases (online communities, publications, e-commerce stores)

The Bottom Line

Flowbase is a premium option for Webflow components. Their design is consistently sharp and the features that come with a Pro+ membership are solid. If you are looking for low-effort, high-effect components for a price, this is one of the best options.

Testimonials Webflow Templates from BRIX Templates

This collection of testimonial templates from BRIX Templates features a wide range of templates, most of which feature client pictures and use direct quotations (often followed by some kind of qualifier for the person). While not necessarily revolutionary in the way that it presents this information, it is a good case study of the role that these testimonials should play on your site. 

Testimonials should inspire a feeling of trust in the viewer – a belief that the person who wrote that testimonial is being truthful in their assessment of the product. That is where this template excels: it makes a point to not only tell you what the reviewer said but to qualify that they are a trustworthy source (through the use of pictures and titles). 

What’s in this website template? 

• A collection of 14 cloneable testimonial components with various layouts and designs.

What is this template best for? 

• Websites where testimonials are associated with photographs of executives (at companies with headshots, for example).

The Bottom Line

This is a free template from BRIX Templates, and as such is a great option for businesses where the reviews that you’ve collected come with photographs, names, and titles. In particular, if you are most consistently dealing with business clients (who have headshots and fancy titles), this is a great option for displaying those testimonials in a visually appealing way. 

10 Testimonials Components from nocode/tribe

This collection of testimonials from nocode/tribe features many of the standard structures you’d expect from most testimonial templates. The reason why it is on our radar is because of the interactivity it invested into the testimonials. Interactivity in general is a good way to make the viewers to your site stay more engaged, and smooth animations with consistent gestures between slides (or cards) is a really solid way to do that. 

On a more general level, what this template does well is direct the viewers through the information in a way that is easy to follow and interesting. The arrangement of photographs, the placement of text, and the frames inside which photos and text appear all inspire the viewer to explore the testimonials, increasing the likelihood that they will come across something meaningful to them. 

What’s in this website template? 

• A collection of 10 customizable components 

What is this template best for? 

• Sites of any kind that prefer interactive elements

The Bottom Line

This is another completely free template, and as such is another great example for sites that are experimenting with different formats on their site. One possible strategy here would be to A/B test a more static and more interactive testimonial section and to track, maybe through a Webflow extension like Optibase, to see if it increases clickthrough and, hopefully, conversions to whatever you’re trying to do. 

Testimonials Masonry Grid from Memberstack 

We put together this testimonial masonry grid template because of our experience running a product that receives quite a lot of customer feedback – it's the exact one we use on our own testimonial page. In cases like ours, the number of testimonials we have to pull from makes it difficult to use small components that highlight the feedback of a single person or small group of people. In those situations, it’s often better to do a “strength in numbers” strategy, where the goal is almost to overwhelm the viewer with positive feedback. That is what a “masonry” (here a reference to bricks in a building) grid does especially well. 

This is also a great starting point for directing the viewer's attention to a few key points in the reviews. Although not in this template, we have added highlights to specific sentences within reviews that emphasize specific features we want the viewer to notice. These are features that we have found convert especially well or that we want to highlight about the product.  

What’s in this website template? 

• A testimonial cloneable with 11 sample cards

What is this template best for? 

• Businesses with many testimonials and who want for a compelling way to display them 

The Bottom Line

This template is so good that we (the authors of this piece) us it on our own website – that itself should be a good enough testimonial to the efficacy of the template. Again, however, this template only really works if you are at the stage of your site where you have enough testimonials to overachieve with this  high-volume effect. 

Online Course Testimonial Page from Luca Mlakar 

Niche-specific templates are always a favorite of ours and this Online Course template from Luca Mlakar is no exception. On its face, it is a very simple testimonial template. It has a header and some cards that the user can swipe through. Its best use case, however, is as a standalone testimonial section (maybe not an entire page) on the landing page of your online course. With gated sites such as online courses, finding ways to market the product without necessarily giving away access to materials can be tough. This is why testimonials are so powerful. 

Online courses are very dependent on word of mouth. People do not want to spend money on another online course that will take their money and teach them something that will not impact their future professional life or pique their interest. Testimonials of like-minded course takers is a great way to build that social trust while still keeping potential customers outside of the platform. 

What’s in this website template? 

• A template online course review page 

What is this template best for?

• Online courses trying to drive people to sign up through social proof 

The Bottom Line

Testimonials are a must for any online course, and this is a great option if you want some way to build social trust without having to grant access to non-paying customers.

CMS Testimonials Slider/Marquee from Ali Saeed

This CMS Testimonial Slider/Marquee template from Ali Saeed is one of our favorites for a fairly simple reason: it looks great and is very cool. This option is somewhat different from the previous ones that we’ve reviewed in that it does not encourage any interactivity on the part of the user (other than the “View More Reviews” button). In this format, the testimonials function as decoration on a page with some other interactive element. 

I think this would go great on a signup page as a final nudge to make an account. It passively offers social proof about the product while doing very little to distract the user from the end goal (creating an account). It also looks clean and minimal, which provides another kind of “proof” of your product.

What’s in this website template? 

• A templated page that features testimonials in a “reviews-wrapper” element
• A pre-filled sample CMS containing the reviews
• A testimonial page (where the “View More Reviews” link goes to)

What is this template best for? 

• Websites with a signup page that needs passive content to show alongside it

The Bottom Line 

Sometimes the point of testimonials are not what they say, but rather the general feeling they provide to a page. This is a great example if you want to nudge users to some final activity.

Customer Review Link Generator from Flow Gurus

Finally, we have a testimonial tool embedded in a template. This Customer Review Link Generator from Flow Gurus. It includes a cloneable with a CMS collection with a project name and a client/company name. Each time you want to send a testimonial form to a client, you generate a new page in the CMS (with a unique slug) and publish the page. Then you allow the client to update that CMS item with their review and it is saved directly to the CMS. 

This is a brilliant way to collect reviews without having to rely on third-party software (and their design constraints). If you are looking to find specific information that won’t go into a testimonial (such as feature requests or improvements) this is a great way to do all of that in a single step. Because this is CMS based, it’s also possible to feed these testimonials directly into some kind of display that was featured above.   

What’s in this website template? 

• A video tutorial on setting up the review forms 
• A template review form collection page with sample fields in the tutorial video 
• A sample CMS collection showing what these pages might look like 

What is this template best for? 

• Businesses looking for an easy way to collect reviews from clients in a customizable way 

The Bottom Line

This is a spectacularly good way to automatically collect testimonials in a way that does not require third-party software. It also contains a little confetti animation (although maybe not as good as ours…) which is a great touch.

Conclusion

Social proof matters more now than ever – especially as people are inundated with a never-ending stream of product recommendations and content. A good testimonial page can provide that final nudge that will turn visitors into customers. Remember, the goal of any testimonials page is to identify relatable archetypes of people that will appeal to your visitors and to have those people do selling for you. If done correctly, these testimonials should actively drive conversions on your website and boost your reputation more generally.