Webflow Commenting for Video
Get more out of video content on your Webflow site by encouraging viewer engagement and community building with comments.

Enhanced Viewer Engagement
Comments can significantly increase the time viewers spend with your content. Viewers are encouraged to stick around to leave feedback, read existing comments, and participate in discussions.
Community Building Around Video Content
The comments section give your community a place to gather. Viewers are able to share thoughts, ask questions, and offer insights, fostering a sense of community. This can be especially powerful for niche topics or fan-based content, where viewers share a common interest.
Content Enrichment and Ideas for Future Videos
Viewer comments can be a goldmine for content creators. They often contain suggestions, questions, and ideas that can inspire future video content. Additionally, insightful or humorous comments can add an extra layer of entertainment or information to the existing video content.
How it works
Add fully customizable commenting to a Webflow project. No coding is required; it's maintenance-free and comes with built-in moderation features, permission, user accounts, edit, delete, and reply functionality. Notifications, real-time commenting, and public profiles are in the roadmap.
We recommend starting with one of our cloneables. Click here for the full list of cloneable components.
Getting Started
We recommend starting with one of our cloneables - we've already released one for blog comments, one for live stream comments, and one for video comments. Click here for the full list of cloneable components.
Commenting will be a paid add-on - however, any paid Memberstack apps with at least one comment before January 1, 2024, will have raised limits on the free plan and heavily discounted pricing - for life!
Structure/Overview
There are something like 60 unique attributes in the commenting UI, so be very careful when updating the HTML structure. Frequent testing will be key to avoiding frustrating debugging sessions.
Each commenting section is called a "Channel" and has an attribute of data-ms-channel="". If the Channel ID is empty, then Memberstack will look to the page slug to decide where to save the comments, and when to load them. Inside of a channel are your posts and threads.
Public Custom Fields
Ensure that custom fields used in your commenting UI are marked as 'public'. This allows you to build your own usernames displayed with comments using the data attributes:
Note: If the field value is empty, the default text in your commenting UI will appear instead.
data-ms-post-creator="Your_Field_id"
data-ms-thread-creator="Your_Field_id"

Ordering Posts & Threads
Utilize the two available attributes to adjust the order as needed.
data-ms-channel-sort="newest" // default is oldest
data-ms-thread-sort="newest" // default is oldest
Pagination
Use the following attributes to set the maximum number of posts or threads to load at a time.
data-ms-post-load="100" // default 50 & max 100
data-ms-thread-load="100" // default 20 & max 100
Multiple Sections Per Page
If you want to display multiple commenting sections on a single page you'll need to manually set the Channel ID using the data-ms-channel="Your_Channel_ID" attribute.
Waiting for Moderation
If you enable moderation settings in the dashboard, or flag a comment as spam/hidden, we will display a message to the commenter. Place the following attributes on a div containing your "Wait for Moderation" prompt. Note there are 2 attributes. 1 for posts and 1 for threads.
data-ms-post="hidden"
data-ms-thread="hidden"
Constraints
Max character count for a post or thread is 5,000 characters.
Formatting is unavailable at this time.
Creating Moderators
In Memberstack's dashboard, admins can grant 'moderator' roles to members. Moderators have the authority to edit or delete any post, ensuring a clean and positive community environment.
Increased Content Reach
Comments often prompt users to share your content within their networks, increasing its reach and potential for virality.
Improved Conversion Rates
People writing comments are more engaged and exposed to positive feedback from other commenters, boosting the likelihood that they’ll follow calls to action.
Keeps Your Content Fresh
The comment section streamlines minor content additions and clarification based on user feedback. This helps keep your content fresh without the burden of republishing.
Discovering and Nurturing Superfans
Your biggest fans will be in the comment section telling everyone how great you are. You can engage superfans to create passionate brand ambassadors and sources of invaluable feedback.
Explore Memberstack Features
You decide if members are able to share login credentials or log into the same account on multiple devices. You can turn this setting on or off with a single toggle.